BotSyncBotSync
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Real estate

From IG ad click to site visit booked.

Stop chasing leads across 4 phones, 2 spreadsheets, and 6 portals. BotSync brings every real-estate enquiry — Camera, 99acres, Magicbricks, Housing, walk-ins, your website — into one WhatsApp pipeline, qualifies it automatically, and books the site visit in-chat.

Qualifies BHK, budget, localityRoutes by projectIn-chat site visit
IG ad · Andheri 3BHK
app.botsync.in/inbox · Rohan Mehta
Hi, saw your IG ad — looking for a 3BHK in Andheri West. What's the price?
Rohan · 11:02

Aurora drafted a reply

Project-aware

Hi Rohan! For 3BHK in Andheri West we have Skyline Andheri (₹3.2–3.8 Cr) and Marina Heights(₹4.1–4.6 Cr). To recommend the right one — what's your budget range and is this for end-use or investment?

3BHK · Andheri W2 matching projects
Stage → QualifyingWill route to: Anand R. (Andheri)

Used by brokers and developer sales teams across Mumbai · Pune · Bangalore · NCR · Hyderabad — one CRM for every project

Why real-estate teams break their CRM

Generic CRMs weren't built for property leads

Salesforce and Zoho assume a B2B funnel — long, structured, sales-rep-owned. Real estate is faster, messier, and lives entirely on WhatsApp. You need a CRM that thinks in BHKs, projects, and site visits — not opportunities and quotes.

Leads scattered across 6 places

Camera DMs, Magicbricks portal, 99acres dashboard, Housing.com inbox, walk-in registers, the agent's personal WhatsApp. No single view.

Agents waste calls on unqualified leads

Someone asks “3BHK price?” — agent calls without knowing budget, BHK, locality, or timeline. 80% of the call is qualification.

Site visits drop off after first message

By the time the agent replies, the lead has already booked a visit with the next developer. First-response speed kills your conversion.

Lead journey on BotSync

From first message to site visit in one workspace

BotSync mirrors the actual flow of a real-estate enquiry — not the B2B sales funnel generic CRMs were modelled on.

01

Lead arrives from any source

IG ad reply, 99acres portal webhook, Magicbricks form, walk-in form, website widget, manual import — every channel lands in one inbox.

02

Aurora qualifies in WhatsApp

Budget, BHK, locality, end-use vs investment, financing need, timeline — collected in 4-5 messages, never pushy.

03

Routed by project / locality

Andheri lead → Andheri agent. Pune buyer → Pune team. The right human picks up with the full context already gathered.

04

Site visit booked in-chat

Aurora shares slot picker once qualification is done. Google Calendar synced. Reminders sent 24h / 1h / at-start.

Portal capture

99acres, Magicbricks, Housing — into one CRM

Portal leads stop dying inside vendor dashboards. BotSync ingests them via webhook, attaches the source automatically, and starts the WhatsApp qualification within seconds.

  • Webhook endpoints for 99acres, Magicbricks, Housing.com
  • Camera & Facebook lead-ad replies in the same inbox
  • Website widget + hosted enquiry forms for direct traffic
  • Walk-in capture form on the mobile app — no separate register
  • Source preserved on every lead for reporting

Lead sources · last 30d

1,192 total
Camera / Facebook ads412
99acres / Magicbricks318
Housing.com webhook204
Website widget + forms186
Walk-in & manual import72
Every lead carries its source into the funnel — see what 99acres really converts vs IG.

Project-aware AI

Aurora knows your projects — not the whole market

Upload your project sheet, brochures, price grid, RERA details. Aurora answers using only your inventory — no inventing prices, no quoting competitors, no hallucinating layouts.

  • Per-project knowledge documents (brochures, price grid, FAQs)
  • Safe-fact guard refuses to invent prices or layouts
  • Configurations are matched to inventory live
  • Compliance-aware — won't commit to RERA, title, or possession dates

Project knowledge

12 docs

skyline-andheri-pricing.pdf

Skyline Andheri

Indexed

skyline-andheri-brochure.pdf

Skyline Andheri

Indexed

marina-heights-floorplan.pdf

Marina Heights

Indexed

kalpataru-pune-pricing.pdf

Kalpataru Pune

Indexed

rera-numbers.docx

All projects

Processing
Never say: guaranteed possession dates · RERA approval timelines · legal title commitments

Routing by locality / project

Right lead, right agent — automatic

Each project or locality gets its own owner pool. Andheri buyers go to the Andheri team. Premium budget goes to senior counsellors. Round-robin keeps load fair.

  • Routing rules on locality, project, budget range, or source
  • Owner pools per project / region
  • Round-robin within a pool to balance load
  • Manual reassignment with one tap from the lead profile

Routing rules

Active

Skyline Andheri

Andheri W · Juhu

Anand R.

Marina Heights

Bandra W · Worli

Meera S.

Kalpataru Pune

Baner · Wakad

Rohan P.

Premium · ₹4 Cr+

Any

Senior · Kavya N.
Round-robin within each pool. Premium budgets always go to senior counsellors first.

Site visit + follow-up

Book the visit. Then don't lose the lead.

Once Aurora confirms readiness, in-chat slot sharing closes the visit. After the visit, BotSync drives the follow-up — reminders, document collection, EOI, token — until the deal closes or formally drops.

  • Qualification-gated slot sharing — only ready leads get slots
  • Per-counsellor Google Calendar sync
  • Post-visit follow-up flow (feedback, brochure, financing)
  • Booking outcome reflected on the lead profile
  • No-show recovery with rescheduling slots

Site visit · Skyline Andheri

Confirmed

Sat, 24 May · 11:00 am

Anand R. · 30 min · meet at sales gallery

Follow-up flow (auto-runs)

24h beforeReminder + Google Maps link
At startCounsellor name + phone
2h after visitFeedback + brochure
24h afterFinancing options + EOI form

Built-in CRM fields

The lead profile a broker actually needs

No more bending a generic CRM into shape. BotSync ships with the fields a real-estate desk uses every day — BHK, locality, budget range, end-use vs investment, financing, timeline, RERA shown, site-visit status. Add your own custom fields in seconds.

  • Aurora populates fields automatically as the lead chats
  • Filter and segment leads by any field for routing or broadcasts
  • Custom fields — add “project shortlist”, “EOI paid”, “token amount” in a click

Rohan Mehta · Lead profile

Qualifying
Configuration3 BHK
Budget range₹3.2 – 3.8 Cr
Preferred localityAndheri W · Juhu
Purchase purposeEnd-use
Timeline3 months
FinancingLoan needed (80%)
SourceIG ad · Andheri 3BHK
RERA shownP51800003456
Site visitSat 11 am · Confirmed

What changes after BotSync

Outcomes brokers see in the first 60 days

Numbers from real-estate teams on BotSync after switching from a mix of Excel + portal dashboards + agent WhatsApp.

< 30s

First response time

Aurora replies the moment a lead lands — IG, portal, walk-in form, anywhere.

2.1×

More site visits booked

Qualification-gated slot sharing means more visits with actual buyers, not tyre-kickers.

−43%

Unqualified agent calls

Agents only call leads with budget, BHK, locality, and timeline already gathered.

1 CRM

Across every channel

No more reconciling 6 dashboards. Portal, IG, walk-in — one lead, one source of truth.

BotSync vs generic CRMs for real estate

A CRM that thinks in BHKs — not opportunities

Zoho and Salesforce are great B2B sales CRMs. They're a poor fit for property sales — where the deal happens in WhatsApp, not in a quote-and-purchase-order ladder.

CapabilityBotSyncGeneric B2B CRMs
WhatsApp + IG + portals in one inboxChannels live in their own tabs
AI qualifies BHK / budget / locality / timelineManual qualification by agent
Routing by project, locality, or budget tierRound-robin only
Project-aware AI (your inventory, your pricing)Generic responses
Site visit booked in-chat with calendar syncExternal Calendly link
Built-in real-estate CRM fieldsGeneric opportunity / deal fields
No-show recovery flowManual follow-up
Designed for the WhatsApp-first sales motionDesigned for desktop CRM users

FAQ

Common questions from real-estate teams

Can BotSync ingest leads from 99acres / Magicbricks / Housing.com?+

Yes. Each portal exposes a webhook for leads — BotSync receives the POST, creates a lead with the portal as the source, and kicks off the WhatsApp qualification. We document the per-portal setup in onboarding.

What about Camera and Facebook ad leads?+

Camera DMs land directly in the same BotSync inbox. Facebook Lead-Ad form submissions flow in via webhook and start a WhatsApp follow-up automatically. Both carry their ad-campaign source for attribution.

Does Aurora know my projects, or does it answer generically?+

Aurora answers only from the project-specific knowledge you upload — brochures, price grid, RERA numbers, FAQs. The safe-fact guard refuses to invent prices, layouts, or possession dates. Compliance-aware by default.

Can two cities or two project teams share one workspace?+

Yes. Routing rules send Andheri leads to the Andheri team, Pune leads to the Pune team. Each team has its own owners, calendars, and follow-up flows. Reports roll up per project or city.

Can my agents work from their phones?+

Yes. The BotSync Android app gives agents the same inbox, lead profile, stage controls, tasks, and bookings on their phone — perfect for site visits and on-the-go agents. iOS is on the roadmap.

Is BotSync RERA-aware?+

BotSync doesn't generate RERA numbers, but Aurora is configured by default to never commit to RERA approval timelines, title status, or possession dates without verified inventory. You'll have to upload your project's RERA documents for Aurora to reference them.

Can I run broadcasts to past site-visit leads who didn't close?+

Yes. Segment leads by stage (visited, not-closed) and source (Skyline Andheri visit), then send an approved WhatsApp template — new inventory, price-drop, or year-end offer. Replies land back in the original lead's profile.

One CRM for every channel your brokers sell on

Turn the next IG ad click into a site visit

14-day free trial. Connect your portals, upload project sheets, and watch the first qualified buyer book a visit — without an agent touching the keyboard.